The nation’s leading advocacy organization focused on providing education and support in the ever-changing market of supplemental health benefits has changed its name to align more closely with its expanded role in the insurance industry. The National Association for Critical Illness Insurance (NACII) will now be known as the National Association of Supplemental Benefit Insurance (NASBI).
According to Gary Harger, Vice President of Voluntary Product at United Healthcare and current NASBI President, “The world of supplemental benefits has changed dramatically in the last few years. Our focus is expanding as the needs of our members change, and our new name reflects our renewed dedication to serving them.”
The name change and rebranding initiative was announced at September’s Supplemental Benefits Forum hosted by the organization in Orlando, Florida. The industry’s premier educational and networking event, the Supplemental Benefits Forum attracted insurance professionals from across the country for sales and other industry-focused training, legislative and regulatory updates, and a range of valuable business sessions.
NASBI will roll out its new identity and brand position in the coming weeks, with additional outreach to professionals in accident insurance, hospital indemnity, and other supplemental benefits beyond critical illness insurance.